Choose one canonical location for product intent, then link outward to design files, code, and experiments. Avoid parallel truths. A simple policy—“link to the source, never copy”—cut rework in half for a marketplace team. Encourage concise summaries near links to reduce hunting. This model lets anyone trace a decision from customer insight to commit. When context lives reliably and visibly, teams argue less about versions and spend more time improving the experience customers actually feel.
Choose one canonical location for product intent, then link outward to design files, code, and experiments. Avoid parallel truths. A simple policy—“link to the source, never copy”—cut rework in half for a marketplace team. Encourage concise summaries near links to reduce hunting. This model lets anyone trace a decision from customer insight to commit. When context lives reliably and visibly, teams argue less about versions and spend more time improving the experience customers actually feel.
Choose one canonical location for product intent, then link outward to design files, code, and experiments. Avoid parallel truths. A simple policy—“link to the source, never copy”—cut rework in half for a marketplace team. Encourage concise summaries near links to reduce hunting. This model lets anyone trace a decision from customer insight to commit. When context lives reliably and visibly, teams argue less about versions and spend more time improving the experience customers actually feel.